The IMUK study program

The Information Management and Corporate Communications (IMUK) degree program at Neu-Ulm University of Applied Sciences combines business, IT, and media communications in a practical, interdisciplinary, and future-oriented way.

Since 2012, IMUK students have been working on the magazine “breitseite” in their fifth semester in the “Communications Project” course. The aim is for the entire degree program to create a magazine with high-quality content and an appealing design. Each issue deals with a predetermined topic – this semester’s topic is “Artificial.”

We have 14 weeks – a full semester – to complete the project. Within this period, we plan, design, and produce breitseite entirely on our own, resulting in a finished magazine.

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Team & Responsibilities

Get to know our teams and their responsibilities!

Writing

Writing forms the basis of breitseite's content. This is where the articles, interviews, and contributions that shape the magazine and offer readers exciting insights are created. You will work in a team with the designers.

Designers

Designers create the visual appearance of articles. They develop layouts, select colors, fonts, and images, and ensure that all content is presented clearly, harmoniously, and attractively. They work in a team with copywriters.

Fotography

The photo team creates images for the breitseite, whether for articles in the magazine or for publication on social media channels. They ensure that the content is presented in a visually appealing and coherent manner.

Social Media

The social media team manages breitseite's social media accounts and shares posts about new issues, articles, and projects. They specifically target companies and interested readers to inform them about exciting content and increase the magazine's reach in an appealing way.

Sales

The sales team attracts advertising partners, which is what makes it possible for us to publish the broadside in the first place. Their work gives companies the opportunity to increase their reach while supporting a student project.

Website

The website team develops and maintains breitseite's online presence. There, they present the magazine, showcase current and past issues, and ensure that breitseite remains digitally appealing and accessible.

Imprint

The Imprint team introduces the team behind the breitseite. They photograph all students, add their respective areas of responsibility, and design the photos so that our entire team is presented in an appealing way.

Project management

The project management team coordinates the work of all teams at breitseite. They ensure that all tasks work well together, keep an eye on deadlines, and take care of the organization so that you can get your hands on our breitseite on time.